Blogs are a great way to increase your presence LeadGen 300×257 5 Ways to Turn Your Blog into a Lead Generation Machineand make your business more visible via search engines. They can also be helpful when it comes to lead generation, especially if you know how to promote your blog posts. Your blog functions as […]
One of the most frequently asked questions I hear about blogging is: How do people see that I’ve published a new post? The unfortunate answer is they probably won’t, unless you let them know your blog post is there. I highlighted five ways to do this in a previous post about how to get people […]
Whether this is your first time on SlideShare or your 100th, there’s always room to try new things and get more creative. There are, however, a few basic rules for getting the most out of the site. I have compiled 6 specific things you can do today to start leveraging the awesome power of SlideShare. […]
If you’re a marketer who has advertised your goods or services on Facebook, chances are you’ve had at least one rejected – which seems to be very common! There are lots of reasons the social media giant rejects ads which are fairly obvious, but sometimes your ad gets rejected, and you have no idea why. […]
Last week a client asked if I could stay for a bit after our weekly meeting so he could thank me, not for a PR project, but to show me how he’d used a tactic I’d shown him on LinkedIn to put himself well on the track of securing a much more aggressive marketing budget […]
There are a lot of social media platforms to choose from, so how do you know which is right for your business? Sure you have felt the pressure to participate in multiple networks in order to increase your brand’s awareness, but it is important to strategically choose which social media networks your brand should join […]
