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2013-Dec-2 5:44 pm

A Guide to Website Security

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Nispaara Blog

Having your own website is hard enough. In addition to adding content, trying to grow your audience, maintaining it, now you have to be cautious of malware possibly being spread through your beloved website? According to Palo Alto Networks’s recent The Modern Malware Review, “90 percent of Unknown Malware [is] Delivered Via Web-Browsing.” This confirms […]

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2013-Nov-28 5:02 pm

5 Ways to Turn Your Blog into a Lead Generation Machine

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Nispaara Blog

Blogs are a great way to increase your presence LeadGen 300×257 5 Ways to Turn Your Blog into a Lead Generation Machineand make your business more visible via search engines. They can also be helpful when it comes to lead generation, especially if you know how to promote your blog posts. Your blog functions as […]

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2013-Nov-25 5:01 pm

How Twitter and LinkedIn Can Extend the Life and Audience of Your Blog Posts

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Nispaara Blog

One of the most frequently asked questions I hear about blogging is: How do people see that I’ve published a new post? The unfortunate answer is they probably won’t, unless you let them know your blog post is there. I highlighted five ways to do this in a previous post about how to get people […]

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2013-Nov-21 4:28 pm

Starter Tips for the SlideShare Beginner

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Nispaara Blog

Whether this is your first time on SlideShare or your 100th, there’s always room to try new things and get more creative. There are, however, a few basic rules for getting the most out of the site. I have compiled 6 specific things you can do today to start leveraging the awesome power of SlideShare. […]

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2013-Nov-18 5:01 pm

Facebook Rejecting Your Ads? Here’s Why

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Nispaara Blog

If you’re a marketer who has advertised your goods or services on Facebook, chances are you’ve had at least one rejected – which seems to be very common! There are lots of reasons the social media giant rejects ads which are fairly obvious, but sometimes your ad gets rejected, and you have no idea why. […]

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2013-Nov-14 4:42 pm

Five LinkedIn Strategies You Haven’t Thought Of Before

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Nispaara Blog

Last week a client asked if I could stay for a bit after our weekly meeting so he could thank me, not for a PR project, but to show me how he’d used a tactic I’d shown him on LinkedIn to put himself well on the track of securing a much more aggressive marketing budget […]

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2013-Nov-7 4:13 pm

How Do You Choose the Right Social Media Platforms for Your Business?

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Nispaara Blog

There are a lot of social media platforms to choose from, so how do you know which is right for your business? Sure you have felt the pressure to participate in multiple networks in order to increase your brand’s awareness, but it is important to strategically choose which social media networks your brand should join […]

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2013-Oct-31 5:23 pm

60% Of Us Are Guilty – We Don’t Do The Easiest Thing To Convert Website Visitors Into Customers

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Nispaara Blog
One of the simplest ways to convert website visitors into customers is something that 60% of us don’t do. Put a visible phone number on every page. Seriously, this is about putting a phone number on every page of your website? Yes. If you have a prominent number on every page, that’s awesome. You can [...]
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2013-Oct-28 9:56 am

Google ‘(Not Provided)’ Keywords: 10 Ways to Get Organic Search Data

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Nispaara Blog
SEO professionals have been dealing with the "(not provided)" issue in Google Analytics for a while. Despite initial claims by Google that it would only affect a small percentage of overall analytics data for organic search, the reality is some sites were seeing well over 50 percent "(not provided)", particularly in sectors like technology where [...]
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2013-Oct-24 5:40 pm

Want To Be Memorable? It Starts With Your Content

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Nispaara Blog

I have one objective with this post: I want to make it worth your time. After all, time is your most precious asset – more precious than money. Time cannot be deposited into a savings account to accrue over time, and time can never be exchanged or refunded. Once you spend it, it is gone […]

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2013-Sep-24 12:21 pm

Infographics Are More Viral

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Nispaara Blog

Infographics – The most happening thing in the Viral world!! Infographics are the graphic Visual Representations of information. The infographics help out to present a complex data or information in clearer and more understandable format. Infographics have been around from many years, but recently they have become the future of data sharing due to usage […]

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2013-Aug-2 2:57 pm

Connecting the dots: Facebook shows the world how much it knows about them

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Nispaara Blog
You’ve gotta give Facebook credit for its relentless drive to harvest and exploit the data of its billion users. Facebook knows where you are, where you’re from, the places you Like, the people you know, and what you’re interested in — as soon as it makes its way to wearable computers it’ll probably know when [...]
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2011-Nov-16 7:49 pm

The Magento Ecommerce Platform For Your Website

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Nispaara Blog

Do you know how to decide one of of the countless ecommerce platforms available for your website? There are a lot of great choices in the market but one does stand out from the pack. That is why so many companies are coming online to get more business and are choosing Magento as their ecommerce […]

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2011-Nov-15 10:47 am

Use professional Search Engine Optimization services to enjoy online success

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Nispaara Blog

If you own a web based business, you must use professional search engine optimization services. Also called, SEO services, these are one of the best Internet marketing services that help an online business improve its visibility on the World Wide Web and thereby increase its sales and profits. The professional search engine optimization service providers […]

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2011-Nov-14 10:45 am

Social Media Optimization is the next level in marketing

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Nispaara Blog

Social Media Optimization is the next level in marketing. When you combine Social Media Optimization with traditional SEO you have a scenario. You see, your product or service might not be presently known to the public and therefore it doesn’t matter if you rank for that phrase or not. Enter Social Media Optimization, the new […]

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2010-Oct-13 12:38 pm

Need of a Facebook account for your Business

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Nispaara Blog

The social networking site Facebook continues to increase in popularity, attracting thousands of new subscribers every day. As such, the potential for online marketers is tremendous and ever-growing. Presently, Facebook has over 500 million million users active in July 2010 and is forecasted to be over 600 million by 2011. Facebook – Know how For […]

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2010-Oct-12 2:12 pm

SEO – From Search Engines point of view

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Nispaara Blog

While often very complex in their calculations and data processing, the critical operations performed by the major search engines in order to rank websites isn’t as lengthy as one might think. The processes they use to provide relevant results when a web search is undergone can best be described in the following four steps inflatable […]

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