I have one objective with this post: I want to make it worth your time. After all, time is your most precious asset \u2013 more precious than money.<\/p>\n
Time cannot be deposited into a savings account to accrue over time, and time can never be exchanged or refunded. Once you spend it, it is gone forever.<\/p>\n
If we can agree that time is a treasure, then let\u2019s make sure the next presentation you give respects your audience\u2019s time. The experience needs to be memorable, and it starts with how you develop your content.<\/p>\n
<\/p>\n
Here are a few simple tips to make your content more memorable:<\/p>\n
Record Your Thoughts<\/strong><\/p>\n As a voracious reader, I constantly have programs like Evernote within reach to track and document a new idea, quote or other piece of inspiration. Choose the program that works best for you and track your ideas so that you can share them at a later date. \u00a0After all, it\u2019s been said that \u201cA life worth living is a life worth recording.\u201d Your life is full of so many rich experiences and lessons. Most of these are worth documenting. More importantly, some are probably worth sharing during your next presentation.<\/p>\n Write Like You Speak<\/strong><\/p>\n If you are the kind of person that likes to script out your content, then make sure you are using everyday language. If your audience needs a dictionary to comprehend your presentation, tone it down a bit.\u00a0 Nobody appreciates a show-off.\u00a0 Be yourself and write like you speak.<\/p>\n Provide Clarity<\/strong><\/p>\n If I were to make the statement \u201cA dog walked across the street,\u201d one person will think Golden Retriever while another person will think Great Dane. But if I were to say \u201cThe Bulldog walked across the street\u201d then the message is completely different. It\u2019s clear. I\u2019m doing the heavy lifting as the presenter by providing an extra layer of clarity.<\/p>\n Speak in the Present<\/strong><\/p>\n As a communications major in college, I quickly learned in my first Broadcast Journalism class that \u201cIs\u201d is much more powerful than \u201cWas.\u201d Turn on the channel to your local news station and you will see this at play. Broadcasters always speak in the present tense. You should do the same.<\/p>\n Make Three Points<\/strong><\/p>\n The human brain works like this: 1, 2, 3\u2026I forget. No one is going to remember your 4th or 10th point. Always aim for three points. Always.<\/p>\n Break Things Up<\/strong><\/p>\n I always like to pretend a child is sitting in the back of the room when I\u2019m giving a presentation. This mindset forces me to embrace some basic rules of simplicity that includes \u201cchunking\u201d my content into bite size pieces. The best way to do is this is by using lots of periods to ensure your content is littered with multiple\/easy-to-understand sentences.<\/p>\n Create \u2018Twitterable\u2019 Moments<\/strong><\/p>\n As presenters, we must embrace that we live in a world where social media is now the norm. Every webinar, product launch or sales presentation provides just another opportunity to share the value of your brand. With that said, you need to create Twitterable moments \u2013 clever headlines, golden nuggets and smart advice that you know will be tweeted and shared with the rest of the world.<\/p>\n Now that you have invested 2-3 minutes to read this post, I hope it has been a valuable return on the investment of your time. If so, pay it forward.<\/p>\n","protected":false},"excerpt":{"rendered":" I have one objective with this post: I want to make it worth your time. After all, time is your most precious asset \u2013 more precious than money. Time cannot be deposited into a savings account to accrue over time, and time can never be exchanged or refunded. Once you spend it, it is gone […]<\/p>\n","protected":false},"author":8,"featured_media":692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[],"tags":[],"class_list":["post-688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts\/688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/comments?post=688"}],"version-history":[{"count":0,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts\/688\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/media\/692"}],"wp:attachment":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/media?parent=688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/categories?post=688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/tags?post=688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}