{"id":2519,"date":"2019-01-03T18:17:31","date_gmt":"2019-01-03T12:47:31","guid":{"rendered":"http:\/\/www.nispaara.com\/blogs\/?p=2519"},"modified":"2019-10-23T10:33:34","modified_gmt":"2019-10-23T05:03:34","slug":"7-website-blunders-your-business-is-making","status":"publish","type":"post","link":"https:\/\/www.nispaara.com\/blog\/7-website-blunders-your-business-is-making\/","title":{"rendered":"7 Website Blunders your Business is Making"},"content":{"rendered":"

[vc_row][vc_column][vc_empty_space height=”20px”][vc_column_text]They told you to build a website, so you did. Some of you even tried online marketing but it hasn\u2019t been that satisfactory.<\/p>\n

A website for your business is no longer a luxury, it\u2019s a necessity. But, just because you invested in a website doesn\u2019t mean that it\u2019s effective in resonating with your customers and ultimately improving your sales.<\/p>\n

While there could be numerous reasons why your website isn\u2019t effective, here are 7 of the most common explanations for your website failing.<\/p>\n

[\/vc_column_text][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

1<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Not mobile friendly<\/span><\/strong>
\nThis is one of the most obvious reasons, because of the sharp rise in the popularity of smartphones people find it more convenient to browse through the internet on their mobile. In other words, internet consumption is no longer just for desktops or laptops. This means that your business\u2019s website has to be optimized for your \u201con the go customers\u201d.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

2<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Loads too slowly<\/span><\/strong>
\nAnother very important reason why your website might fail is that it is too slow. According to study, it is said that a website visitor will exit if your website does not load within 3 seconds. To survive in the Gen Z time, speed is vital. There are many online tools that help you analyze the speed and give pointers how the speed of the website can be increased.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

3<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Vibrant Call-to-action buttons<\/span><\/strong>
\nIt is very important that your website is goal oriented and should lead the visitor through a pre-determined journey. Having a clear call-to-action button helps your visitors not get lost and knows what is to be done to take the next step. Without these buttons, your potential customers won\u2019t move forward with the services or resources that you\u2019re offering and when that happens, you won\u2019t get those all-important business conversions.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

4<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]It\u2019s outdated<\/span><\/strong>
\nWeb Pages that are maintained and have a current design-build, trust, and credibility. That doesn\u2019t mean that it needs to be updated every month. But, if it\u2019s been years since you\u2019ve had a major website design overhaul, then it\u2019s time to find something more relevant.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

5<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Shopping cart or payment platform is faulty<\/span><\/strong>
\nIf you have an e-commerce website set up then it is essential that all the aspects i.e. catalog, Pricing, checkout options, payments gateways are working seamlessly. Unless you\u2019re relying on a third party payment gateway or shopping cart, then it\u2019s your responsibility to frequently check to make sure that everything is working properly. You won\u2019t be able to make a sale or receive a payment if your cart or payment processor is busted.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

6<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Guiding visitors to a different page<\/span><\/strong>
\nIt is the tendency of web designers to put all their efforts on the homepage and their traffic to their website\u2019s homepage, as opposed to relevant links that their customers actually want to land on. This could be because service pages and other pages of the site are just an afterthought when designing a website. But, the fact of the matter is that the homepage isn\u2019t as important to general web traffic and the overall design.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][vc_row_inner][vc_column_inner width=”1\/6″][vc_column_text]<\/p>\n

7<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text]Contains too much jargon<\/span><\/strong>
\nI understand that you\u2019re an expert in your field and that you want to demonstrate your knowledge and authority. But unless you\u2019re talking directly to your fellow industry experts, your average customer isn\u2019t going to understand the technical language or industry jargon that you use to describe your business throughout your website.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”30px”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_empty_space height=”20px”][vc_column_text]They told you to build a website, so you did. Some of you even tried online marketing but it hasn\u2019t been that satisfactory. A website for your business is no longer a luxury, it\u2019s a necessity. But, just because you invested in a website doesn\u2019t mean that it\u2019s effective in resonating with your customers […]<\/p>\n","protected":false},"author":1,"featured_media":3045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[98,40],"tags":[],"class_list":["post-2519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-posts","category-web-designing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts\/2519","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/comments?post=2519"}],"version-history":[{"count":10,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts\/2519\/revisions"}],"predecessor-version":[{"id":2931,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/posts\/2519\/revisions\/2931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/media\/3045"}],"wp:attachment":[{"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/media?parent=2519"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/categories?post=2519"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nispaara.com\/blog\/wp-json\/wp\/v2\/tags?post=2519"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}