When managing PPC campaigns, specific trends and statistics can be in direct conflict.
These polarizing trends often occur with stats that should be parallel or at least trending similarly.
As disturbing as this discrepancy may be, it can also help you gain deeper insights into your PPC campaigns.
Often when a certain statistic...
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* AdWords Campaign...
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Have you ever wanted to compare last week’s AdWords performance with this week’s performance?
This was possible previously by way of the account snapshot page, however that was for the entire account. Looking at just one ad group or campaign was more difficult.
Google have now made slight modifications to the Graph...
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Location : Online
Description : Fast-track Your Google AdWords Advertising Profits
By attending the AdWords Advantage Online Summit you will learn How to Save Time, Earn Money and Increase Sales Using Google AdWords
The AdWords Advantage Online Summit will help you with these :
Fix common Pay Per Click mistakes that cost you BIG...
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The beginning of the year is a great time to take a step back and to re-evaluate marketing plans for your clients. Of course, one key ingredient in a successful marketing plan is the website.
Over the next couple of months, the Google Agency Team will be blogging about how you can work with your clients to review their website and...
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